Running a succesful video marketing campaign is a science If you follow the formula you’ll have a profitable campaign. If you ignore the proven strategies, you risk killing the success of your campaign. All to often, video marketers get caught up w...
What Is Video Marketing? Let me explain why video marketing is so important and why you absolutely need to factor a video marketing strategy into your marketing agenda. Businesses are now spending more money advertising online than they are on TV. Over 20...
How long should your video be? There is no catch all answer to this question but there are some rules of thumb that will help you determine if your video is too long and ultimately destroying your marketing efforts. YouTube gather a lot of data on user viewi...
It’s a dreadful feeling that nobody wants to experience. You’ve spent many hours and possibly many dollars creating your videos only to find that nobody is viewing them. It can be soul destroying but the good news is that with a little bit of eff...
Web users have a low tolerance for lengthy video, which means that you have 2 to 3 minutes max to engage your audience and pitch your product, service or brand to them. That’s not a whole of time to get your message across in a way that convinces your vi...
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